Coca-Cola

We partnered with Coca-Cola to launch its small but mighty bottleneck light-weighting technology. While the design evolution impressively removes 9,000 tonnes of plastic annually from Coca-Cola’s production, perhaps its greatest achievement is that the proprietary technology is open source for the beverage industry to use. In collaboration with Studio BLUP, 3D visuals were rendered alongside a launch film to introduce this groundbreaking innovation to the world.