MG

Find Your More: MGS6

Find Your More: MGS6

X-Ray

TV Advertising
Outdoor
Print
Digital

Details

What started out as a product film for social, became the launch TV campaign for the MGS6 across Europe, and the first expression of MGs new Find Your More slogan. Created alongside launch photography with Luciano Consolini and Lorenzo Colombo.

Find Your More

Find Your More

Cinematic and introspective, the film draws on excerpts from MG's new brand manifesto against atmospheric visuals of the new MGS6. Designed to evoke curiosity and a sense of attainable aspiration, the piece sets the tone for the brand's new 'Find Your More' promise.

Stills photography

Stills photography

Official launch photography for markets across Europe.