





Two Times Tragedy
Brand Identity
Naming
Campaign
Digital & Social
The sudden, unexpected death of a child (SUDIC) accounts for 1 in 3 child deaths in the UK. This isn’t just a statistic. It’s a ripple effect of painful devastation for families, health professionals and entire communities. TwoTimesTragedy is a collaborative initiative where parents, scientists, policymakers and charities work together to find evidence based solutions to improve the national standard of support for families for those affected by SUDIC. Coming soon.